:root {
  --primary: #38127F;
  --primary-light: #4A1FA3;
  --background: #FFFFFF;
  --surface: #F5F3FA;
  --text-primary: #1A1A1A;
  --text-secondary: #8B8E8F;
  --line: rgba(56, 18, 127, 0.14);
  --good: #1F9D55;
  --danger: #C2410C;
  --shadow: 0 28px 80px rgba(56, 18, 127, 0.12);
  --radius: 24px;
  --max: 1180px;
}

* {
  box-sizing: border-box;
}

[hidden] {
  display: none !important;
}

html {
  scroll-behavior: smooth;
}

body {
  margin: 0;
  font-family: Inter, ui-sans-serif, system-ui, -apple-system, BlinkMacSystemFont, "Segoe UI", sans-serif;
  color: var(--text-primary);
  background: var(--background);
  line-height: 1.5;
}

a {
  color: inherit;
  text-decoration: none;
}

.container {
  width: min(var(--max), calc(100% - 40px));
  margin: 0 auto;
}

.nav {
  position: sticky;
  top: 0;
  z-index: 20;
  backdrop-filter: blur(18px);
  background: rgba(255, 255, 255, 0.9);
  border-bottom: 1px solid var(--line);
}

.nav-inner {
  height: 76px;
  display: flex;
  align-items: center;
  justify-content: space-between;
  gap: 24px;
}

.logo {
  display: flex;
  align-items: center;
  gap: 10px;
  font-weight: 900;
  letter-spacing: -0.04em;
  font-size: 24px;
  color: var(--primary);
}

.logo-mark {
  width: 34px;
  height: 34px;
  object-fit: contain;
  display: block;
}

.nav-links {
  display: flex;
  align-items: center;
  gap: 22px;
  color: var(--text-secondary);
  font-size: 14px;
}

.nav-links a {
  color: var(--text-secondary);
  font-weight: 700;
}

.nav-links a.active {
  color: var(--primary);
  font-weight: 800;
}

.nav-links .creators-link {
  color: var(--primary);
  font-weight: 800;
  opacity: 0.9;
}

.btn {
  display: inline-flex;
  align-items: center;
  justify-content: center;
  gap: 8px;
  min-height: 48px;
  padding: 0 20px;
  border-radius: 999px;
  font-weight: 800;
  border: 1px solid transparent;
  cursor: pointer;
  transition: transform 0.18s ease, border-color 0.18s ease, background 0.18s ease,
    opacity 0.18s ease;
  white-space: nowrap;
}

.btn:hover {
  transform: translateY(-2px);
}

.btn-primary {
  background: var(--primary);
  color: #ffffff !important;
  box-shadow: 0 18px 46px rgba(56, 18, 127, 0.22);
}

.btn-secondary {
  border-color: var(--line);
  background: var(--surface);
  color: var(--primary);
}

.btn-link {
  color: var(--primary);
  border-color: var(--line);
  background: transparent;
}

.hero {
  padding: 86px 0 64px;
  background: radial-gradient(
        circle at 15% 5%,
        rgba(56, 18, 127, 0.1),
        transparent 30%
      ),
    radial-gradient(
        circle at 90% 10%,
        rgba(74, 31, 163, 0.08),
        transparent 28%
      ),
    var(--background);
}

.hero-grid {
  display: grid;
  grid-template-columns: 1.08fr 0.92fr;
  gap: 44px;
  align-items: center;
}

.hero-grid.hero-grid-single {
  grid-template-columns: 1fr;
}

.eyebrow {
  display: inline-flex;
  align-items: center;
  gap: 8px;
  color: var(--primary);
  background: rgba(56, 18, 127, 0.07);
  border: 1px solid rgba(56, 18, 127, 0.16);
  padding: 8px 12px;
  border-radius: 999px;
  font-weight: 800;
  font-size: 13px;
  margin-bottom: 22px;
}

h1,
h2,
h3 {
  margin: 0;
  letter-spacing: -0.055em;
  line-height: 0.98;
}

h1 {
  font-size: clamp(48px, 7vw, 92px);
  max-width: 850px;
  color: var(--text-primary);
}

h2 {
  font-size: clamp(36px, 5vw, 64px);
  max-width: 880px;
  color: var(--text-primary);
}

h3 {
  font-size: 26px;
  line-height: 1.08;
  color: var(--text-primary);
}

.lead {
  margin: 26px 0 0;
  max-width: 680px;
  color: var(--text-secondary);
  font-size: clamp(18px, 2.2vw, 23px);
  line-height: 1.42;
}

.hero-actions {
  display: flex;
  flex-wrap: wrap;
  gap: 14px;
  margin-top: 34px;
}

.proof-row {
  display: flex;
  flex-wrap: wrap;
  gap: 16px;
  margin-top: 30px;
  color: var(--text-secondary);
  font-size: 14px;
}

.pill {
  border: 1px solid var(--line);
  background: var(--surface);
  border-radius: 999px;
  padding: 9px 12px;
}

.proof-row .pill {
  position: relative;
  background: transparent;
  border: 0;
  border-radius: 0;
  padding: 0 0 0 14px;
  color: var(--text-secondary);
  font-size: 13px;
  font-weight: 650;
  opacity: 0.78;
}

.proof-row .pill::before {
  content: "•";
  position: absolute;
  left: 0;
  color: rgba(139, 142, 143, 0.7);
}

.hero-card {
  background: var(--surface);
  border: 1px solid var(--line);
  border-radius: 32px;
  padding: 26px;
  box-shadow: var(--shadow);
  position: relative;
  overflow: hidden;
}

.hero-card::before {
  content: "";
  position: absolute;
  inset: -80px -80px auto auto;
  width: 210px;
  height: 210px;
  background: radial-gradient(circle, rgba(56, 18, 127, 0.16), transparent 70%);
  pointer-events: none;
}

.metric-card {
  position: relative;
  z-index: 1;
  background: #ffffff;
  border: 1px solid var(--line);
  border-radius: 24px;
  padding: 22px;
  margin-bottom: 14px;
}

.metric-label {
  color: var(--text-secondary);
  font-size: 14px;
  margin-bottom: 8px;
}

.metric-value {
  font-size: 38px;
  font-weight: 950;
  letter-spacing: -0.05em;
  color: var(--primary);
}

.metric-note {
  color: var(--text-secondary);
  font-size: 14px;
  margin-top: 8px;
}

section {
  padding: 76px 0;
}

.section-head {
  display: flex;
  justify-content: space-between;
  align-items: flex-end;
  gap: 28px;
  margin-bottom: 34px;
}

.section-copy {
  color: var(--text-secondary);
  max-width: 520px;
  font-size: 18px;
}

.problem {
  background: var(--surface);
  border-top: 1px solid var(--line);
  border-bottom: 1px solid var(--line);
}

.grid-3 {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 18px;
}

.card {
  background: #ffffff;
  border: 1px solid var(--line);
  border-radius: var(--radius);
  padding: 24px;
  box-shadow: 0 16px 48px rgba(56, 18, 127, 0.06);
}

.card p {
  color: var(--text-secondary);
  margin: 12px 0 0;
}

.badges {
  display: grid;
  grid-template-columns: repeat(4, 1fr);
  gap: 14px;
}

.compare-card {
  padding: 24px;
  border-radius: var(--radius);
  background: #ffffff;
  border: 1px solid var(--line);
  box-shadow: 0 16px 48px rgba(56, 18, 127, 0.05);
}

.compare-card.highlight {
  background: linear-gradient(
    180deg,
    rgba(56, 18, 127, 0.08),
    rgba(74, 31, 163, 0.04)
  );
  border-color: rgba(56, 18, 127, 0.28);
}

.compare-card .small {
  color: var(--text-secondary);
  font-weight: 700;
  font-size: 13px;
  text-transform: uppercase;
  letter-spacing: 0.08em;
}

.compare-card .big {
  margin-top: 12px;
  font-size: 28px;
  font-weight: 950;
  letter-spacing: -0.05em;
  color: var(--primary);
}

.steps {
  display: grid;
  grid-template-columns: repeat(4, 1fr);
  gap: 18px;
  counter-reset: step;
}

.step {
  position: relative;
}

.step::before {
  counter-increment: step;
  content: "0" counter(step);
  display: inline-flex;
  width: 42px;
  height: 42px;
  border-radius: 50%;
  align-items: center;
  justify-content: center;
  background: rgba(56, 18, 127, 0.09);
  color: var(--primary);
  font-weight: 950;
  margin-bottom: 18px;
}

.split {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 24px;
  align-items: stretch;
}

.measurement-list {
  display: grid;
  gap: 12px;
  margin-top: 24px;
}

.measurement-item {
  display: flex;
  justify-content: space-between;
  gap: 16px;
  padding: 16px;
  border: 1px solid var(--line);
  background: var(--surface);
  border-radius: 18px;
  color: var(--text-secondary);
}

.measurement-item strong {
  color: var(--text-primary);
}

.roi-box {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 20px;
}

.math-row {
  display: flex;
  justify-content: space-between;
  padding: 13px 0;
  border-bottom: 1px solid var(--line);
  color: var(--text-secondary);
}

.math-row strong {
  color: var(--text-primary);
}

.math-total {
  margin-top: 18px;
  border-radius: 20px;
  background: rgba(56, 18, 127, 0.07);
  border: 1px solid rgba(56, 18, 127, 0.16);
  padding: 18px;
}

.math-total span {
  color: var(--text-secondary);
  display: block;
}

.math-total strong {
  color: var(--primary);
  font-size: 34px;
  letter-spacing: -0.04em;
}

.calculator {
  background: var(--surface);
  border: 1px solid var(--line);
  border-radius: 34px;
  padding: 28px;
  box-shadow: var(--shadow);
}

.calc-grid {
  display: grid;
  grid-template-columns: 0.95fr 1.05fr;
  gap: 24px;
  align-items: start;
}

.field {
  margin-bottom: 16px;
}

label {
  display: flex;
  justify-content: space-between;
  gap: 12px;
  color: var(--text-secondary);
  font-weight: 750;
  font-size: 14px;
  margin-bottom: 8px;
}

input[type="number"],
input[type="range"] {
  width: 100%;
}

input[type="number"] {
  height: 48px;
  border-radius: 14px;
  border: 1px solid var(--line);
  background: #ffffff;
  color: var(--text-primary);
  padding: 0 14px;
  font-size: 16px;
  outline: none;
}

input[type="range"] {
  accent-color: var(--primary);
}

.results {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 14px;
}

.result-card {
  border: 1px solid var(--line);
  background: #ffffff;
  border-radius: 22px;
  padding: 18px;
}

.result-card.full {
  grid-column: 1 / -1;
}

.result-label {
  color: var(--text-secondary);
  font-size: 13px;
  margin-bottom: 8px;
}

.result-value {
  font-size: 30px;
  font-weight: 950;
  letter-spacing: -0.045em;
  color: var(--text-primary);
}

.result-value.good {
  color: var(--good);
}

.result-value.danger {
  color: var(--danger);
}

.calc-actions {
  display: flex;
  flex-wrap: wrap;
  gap: 12px;
  margin-top: 22px;
  align-items: center;
}

.note {
  color: var(--text-secondary);
  font-size: 14px;
  margin-top: 12px;
}

.final-cta {
  text-align: center;
  padding: 92px 0;
  background: var(--background);
}

.final-cta h2 {
  margin: 0 auto;
}

.final-cta p {
  margin: 24px auto 0;
  max-width: 620px;
  color: var(--text-secondary);
  font-size: 20px;
}

.faq-grid {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 18px;
}

footer {
  padding: 36px 0 44px;
  border-top: 1px solid var(--line);
  color: var(--text-secondary);
  font-size: 14px;
  background: var(--surface);
}

.footer-inner {
  display: flex;
  justify-content: space-between;
  gap: 20px;
  flex-wrap: wrap;
}

.footer-links {
  display: flex;
  gap: 18px;
  flex-wrap: wrap;
}

.footer-links a {
  color: var(--text-secondary);
}

.footer-links a.creators-link {
  color: var(--primary);
  font-weight: 800;
}

@media (max-width: 920px) {
  .hero-grid,
  .split,
  .roi-box,
  .calc-grid {
    grid-template-columns: 1fr;
  }

  .grid-3,
  .badges,
  .steps {
    grid-template-columns: 1fr 1fr;
  }

  .section-head {
    display: block;
  }

  .section-copy {
    margin-top: 18px;
  }

  .nav-links a:not(.btn):not(.creators-link):not(.brands-link):not(.active) {
    display: none;
  }
}

@media (max-width: 620px) {
  .container {
    width: min(100% - 28px, var(--max));
  }

  .hero {
    padding-top: 54px;
  }

  .grid-3,
  .badges,
  .steps,
  .results,
  .faq-grid {
    grid-template-columns: 1fr;
  }

  .result-card.full {
    grid-column: auto;
  }

  .nav-inner {
    height: 68px;
  }

  .btn {
    width: 100%;
  }

  .nav .btn {
    width: auto;
    min-height: 42px;
    padding: 0 14px;
    font-size: 13px;
  }
}

/* Additional shared components (used by for-brands.html) */

.section-header {
  max-width: 760px;
  margin-bottom: 36px;
}

.section-header p {
  margin: 18px 0 0;
  color: var(--text-secondary);
  font-size: 18px;
}

.proof-row span {
  display: inline-flex;
  align-items: center;
  gap: 8px;
}

.check {
  width: 18px;
  height: 18px;
  border-radius: 999px;
  background: rgba(31, 157, 85, 0.14);
  color: var(--good);
  display: inline-flex;
  align-items: center;
  justify-content: center;
  font-size: 12px;
  font-weight: 900;
}

.dashboard {
  background: #ffffff;
  border: 1px solid var(--line);
  border-radius: 24px;
  padding: 20px;
  position: relative;
  z-index: 1;
}

.dash-top {
  display: flex;
  justify-content: space-between;
  align-items: center;
  margin-bottom: 22px;
  gap: 12px;
}

.dashboard strong {
  letter-spacing: -0.02em;
}

.pill-note {
  border-radius: 999px;
  padding: 7px 11px;
  background: rgba(56, 18, 127, 0.07);
  border: 1px solid rgba(56, 18, 127, 0.16);
  color: var(--primary);
  font-size: 12px;
  font-weight: 850;
}

.metric-grid {
  display: grid;
  grid-template-columns: repeat(2, 1fr);
  gap: 12px;
  margin-bottom: 16px;
}

.metric {
  background: var(--surface);
  border: 1px solid var(--line);
  border-radius: 18px;
  padding: 16px;
}

.metric strong {
  display: block;
  font-size: 22px;
  letter-spacing: -0.05em;
  margin-bottom: 4px;
  color: var(--primary);
}

.metric span {
  color: var(--text-secondary);
  font-size: 13px;
}

.creator-list {
  display: grid;
  gap: 10px;
}

.creator {
  display: grid;
  grid-template-columns: 38px 1fr auto;
  gap: 12px;
  align-items: center;
  padding: 12px;
  border-radius: 16px;
  background: #ffffff;
  border: 1px solid var(--line);
}

.avatar {
  width: 38px;
  height: 38px;
  border-radius: 999px;
  background: linear-gradient(135deg, rgba(56, 18, 127, 0.22), rgba(74, 31, 163, 0.16));
  border: 1px solid rgba(56, 18, 127, 0.14);
}

.creator b {
  display: block;
  font-size: 14px;
}

.creator small {
  color: var(--text-secondary);
}

.creator-code {
  color: var(--primary);
  font-weight: 900;
  font-size: 13px;
  letter-spacing: 0.05em;
}

.problem-grid {
  display: grid;
  grid-template-columns: repeat(4, 1fr);
  gap: 18px;
}

.problem-card,
.benefit-card,
.faq-item,
.integration-card {
  background: #ffffff;
  border: 1px solid var(--line);
  border-radius: var(--radius);
  padding: 24px;
  box-shadow: 0 16px 48px rgba(56, 18, 127, 0.06);
}

.problem-card h3,
.benefit-card h3,
.integration-card h3,
.faq-item h3 {
  margin: 0;
  font-size: 18px;
  letter-spacing: -0.02em;
  line-height: 1.15;
}

.problem-card p,
.benefit-card p,
.integration-card p,
.faq-item p {
  margin: 10px 0 0;
  color: var(--text-secondary);
  font-size: 15px;
}

.flow {
  display: grid;
  grid-template-columns: repeat(5, 1fr);
  gap: 18px;
  counter-reset: step;
}

.flow-step {
  position: relative;
  background: #ffffff;
  border: 1px solid var(--line);
  border-radius: 22px;
  padding: 22px;
  box-shadow: 0 16px 48px rgba(56, 18, 127, 0.05);
  min-height: 190px;
}

.flow-step::before {
  counter-increment: step;
  content: "0" counter(step);
  display: inline-flex;
  width: 38px;
  height: 38px;
  align-items: center;
  justify-content: center;
  border-radius: 999px;
  background: rgba(56, 18, 127, 0.09);
  border: 1px solid rgba(56, 18, 127, 0.16);
  color: var(--primary);
  font-weight: 950;
  margin-bottom: 22px;
}

.flow-step h3 {
  margin: 0;
  font-size: 18px;
  letter-spacing: -0.03em;
}

.flow-step p {
  margin: 10px 0 0;
  color: var(--text-secondary);
  font-size: 14px;
}

.benefit-grid {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 18px;
}

.icon {
  width: 44px;
  height: 44px;
  border-radius: 14px;
  background: rgba(56, 18, 127, 0.09);
  border: 1px solid rgba(56, 18, 127, 0.14);
  color: var(--primary);
  display: flex;
  align-items: center;
  justify-content: center;
  font-weight: 950;
  margin-bottom: 16px;
  letter-spacing: -0.02em;
}

.comparison {
  overflow: hidden;
  border-radius: 32px;
  border: 1px solid var(--line);
  background: #ffffff;
  box-shadow: 0 16px 48px rgba(56, 18, 127, 0.05);
}

table {
  width: 100%;
  border-collapse: collapse;
}

th,
td {
  padding: 18px 16px;
  border-bottom: 1px solid var(--line);
  text-align: left;
  vertical-align: top;
  font-size: 15px;
}

th {
  color: var(--text-secondary);
  background: rgba(56, 18, 127, 0.06);
  font-size: 13px;
  text-transform: uppercase;
  letter-spacing: 0.06em;
}

td {
  color: var(--text-secondary);
}

td strong {
  color: var(--text-primary);
}

tr:last-child td {
  border-bottom: 0;
}

.highlight-col {
  background: rgba(56, 18, 127, 0.06);
}

.activation {
  display: grid;
  grid-template-columns: 0.95fr 1.05fr;
  gap: 24px;
  align-items: stretch;
}

.activation-copy {
  background: linear-gradient(180deg, rgba(56, 18, 127, 0.08), rgba(74, 31, 163, 0.03));
  border: 1px solid rgba(56, 18, 127, 0.18);
  border-radius: 32px;
  padding: 34px;
}

.activation-copy p {
  color: var(--text-secondary);
  font-size: 18px;
}

.activation-steps {
  display: grid;
  gap: 12px;
}

.mini-step {
  display: grid;
  grid-template-columns: 42px 1fr;
  gap: 14px;
  align-items: start;
  background: #ffffff;
  border: 1px solid var(--line);
  border-radius: 20px;
  padding: 18px;
  box-shadow: 0 16px 48px rgba(56, 18, 127, 0.04);
}

.mini-step-num {
  width: 42px;
  height: 42px;
  border-radius: 999px;
  background: rgba(56, 18, 127, 0.09);
  border: 1px solid rgba(56, 18, 127, 0.16);
  display: flex;
  align-items: center;
  justify-content: center;
  font-weight: 950;
  color: var(--primary);
}

.mini-step h3 {
  margin: 0;
  font-size: 17px;
}

.mini-step p {
  color: var(--text-secondary);
  margin: 6px 0 0;
  font-size: 14px;
}

.economics {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 18px;
}

.economics-card {
  background: #ffffff;
  border: 1px solid var(--line);
  border-radius: 32px;
  padding: 30px;
  box-shadow: 0 16px 48px rgba(56, 18, 127, 0.05);
}

.formula {
  display: grid;
  gap: 12px;
  margin-top: 22px;
}

.formula-row {
  display: flex;
  justify-content: space-between;
  gap: 18px;
  padding: 14px 0;
  border-bottom: 1px solid var(--line);
  color: var(--text-secondary);
}

.formula-row strong {
  color: var(--text-primary);
}

.formula-row.total {
  border-bottom: 0;
  margin-top: 8px;
  padding: 18px;
  border-radius: 18px;
  background: rgba(56, 18, 127, 0.07);
  border: 1px solid rgba(56, 18, 127, 0.14);
  color: var(--text-primary);
  font-weight: 850;
}

.integrations {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 18px;
}

.integration-badge {
  display: inline-flex;
  padding: 7px 10px;
  border-radius: 999px;
  background: rgba(31, 157, 85, 0.1);
  border: 1px solid rgba(31, 157, 85, 0.18);
  color: var(--good);
  font-size: 12px;
  font-weight: 850;
  margin-bottom: 16px;
}

.faq-item h3 {
  font-size: 18px;
  letter-spacing: -0.02em;
  margin: 0;
}

@media (max-width: 920px) {
  .problem-grid,
  .benefit-grid,
  .integrations {
    grid-template-columns: 1fr 1fr;
  }

  .flow {
    grid-template-columns: 1fr;
  }

  .activation,
  .economics {
    grid-template-columns: 1fr;
  }
}

@media (max-width: 620px) {
  .problem-grid,
  .benefit-grid,
  .integrations,
  .metric-grid {
    grid-template-columns: 1fr;
  }

  table {
    min-width: 760px;
  }

  .comparison {
    overflow-x: auto;
  }
}